Optimize for AI Search with Generative Engine Optimization (GEO).
Ranking on AI search tools is the essence of today’s SEO, and this is where Chain Reaction helps.
With a team of experts in technical SEO, content creation and backlinks, your brand will rank on search engines, including AI tools. But what is GEO?
Quick Look at GEO.
Generative Engine Optimization (GEO) is the practice of optimizing your content to make it more visible and trustworthy on AI-powered search tools, including AI Overview and AI Mode. Content optimized for AI-search tools is noted to get a 40% increase in ranking and 25% increase in qualified leads.
How We Do It.
This is how we rank our clients in AI Engines from A to Z
Deep Understanding of Search Intent
AI search relies heavily on understanding why the user is searching—not just what they typed.
We go beyond keywords to analyze:
User motivations and problem-solving patterns
Query categories (informational, transactional, comparative, exploratory)
Semantic relationships and topic clusters
Conversational queries used in AI tools
Creating Comprehensive, Context-Rich Content
Generative engines favor content that is complete, structured, and deeply informative. We create content that:
Covers topics from every angle that users may ask about
Answers follow-up questions, AI tools naturally generate
Maintains logical structure for easy machine interpretation
Uses clear headings, FAQs, and long-form explanations
Includes multimedia elements when relevant (images, data, examples)
Meeting and Enhancing E-E-A-T Signals
Expertise, Experience, Authority, and Trustworthiness (E-E-A-T) are now critical in AI search rankings, as these are the metrics that AI-powered search tools rely on to deliver a high ranking. We strengthen your E-E-A-T profile by:
Featuring expert authors or contributors
Adding case studies, statistics, and real-world examples
Building credible internal links and authoritative external citations
Ensuring transparency, accuracy, and updated references
Crafting content that demonstrates real experience with the topic
Advanced Technical SEO for AI Readiness
AI search tools rely on structured data, crawlability, and clarity. Our technical optimization includes:
Implementing schema markup for better machine understanding
Enhancing site architecture for strong topic clustering
Improving page speed, Core Web Vitals, and overall performance
Optimizing internal linking to reinforce topical authority
Ensuring clean, indexable, and accessible content
Preparing content for conversational retrieval and vector search
Topic Authority & Entity Optimization
AI models prioritize brands recognized as “entities” in their knowledge graph. We help you:
Build topical authority through interconnected content hubs
Optimize entity mentions, relationships, and metadata
Use consistent naming and brand representation across the web
Align content with how AI engines understand your niche
We Don’t Just Know How to USE GEO, We Win It!
Our commitment goes beyond practice; it gets awards!
We are proud to be the most winning agency in the MENA region for implementing AI and GEO marketing.
🏅 AI & Ecommerce Awards
🏆 AI & Content Marketing
Why Choose Our GEO Marketing Services.
We love data! We use insights to generate well-crafted strategies that drive your brand to the next level with AI search tools.
Proven Expertise in AI Search & GEO Innovation
We are one of the first agencies in the region to integrate GEO into full-funnel marketing strategies. Our award-winning AI methodologies ensure your brand stays ahead of search evolution across SGE, ChatGPT, Perplexity, Gemini, and other generative engines.
Advanced Understanding of AI Search Intent
Generative engines are not just about keywords; they interpret meaning. Our team analyzes user intent, behavior patterns, conversational phrasing, and semantic relationships to create content that AI models trust, understand, and surface in their answers.
Content That AI Prefers
We build content that is specifically designed to rank on AI-powered search engines, that is context-rich, conversational structured, accurate, and direct, based on the audience's most common FAQs.
Data-Driven Strategy With Real Measurable Impact
We track your presence not just on Google, but across AI search engines. Our reporting provides insights into:
- AI-generated answer visibility
- Search share of voice
- Topic authority strength
- Content performance across generative tools
AI-optimized Blog Content Boosted AI Search Visibility with Trendyol.
Trendyol, a leading e-commerce business operating worldwide and our partner in Chain Reaction, aims to enhance its presence on search engines, especially through AI. While their traditional SEO performance was strong, they were not appearing consistently in AI-generated summaries or conversational search responses.
To solve this challenge, our team implemented a content strategy based on:
- Human-first, high-quality blogs written in a conventional, natural tone
- AI-first optimization to ensure content is fully understood, surfaced, and summarized by generative engines
- Optimizing PLP pages by including high-quality content based on the audience's needs and search intent.
- Understanding of E.E.A.T. metrics.
Our AI-optimized content resulted in massive numbers:
291%
Increase in rankings within Google’s AI Overview.
Our content became favored in AI summaries, consistently
appearing in top contextual answers.
4,300%
Increase in rankings within Google’s AI Overview.
A dramatic surge in how often the brand was cited or referenced
in ChatGPT-style AI responses.
AI Structured Strategies to Drive Revenue.
We take pride in working with one of the most innovative electronic companies in the world, Samsung. In this project, we aimed not only to gain ranking but also to drive revenue using the latest practice on AI-powered engines.
Therefore, our technical SEO and Content SEO worked hand in hand to craft the ultimate strategy on AI-powered tools, and focused on:
- Crafting direct content that meets the audience’s needs.
- Creating content specified for each region.
- Enhancing the pages’ overall performance.
- Optimizing the site’s structure.
As a result, we were able to gain a notable increase in revenue and CVR:
Revenue
Increase 3k in mobiles and watches, 2k in TVs and 1k in home appliances.
CVR
Increase 0.17% in mobiles, 0.46% in TVs and 0.51% in home appliances.